Buyers Keep Asking for a Discount. The Sold Data Says Sellers Aren't Giving One.
Across twenty ZIPs in the territory over the twelve weeks ending August 30, 2026, MLS sold data puts the median sale-to-list ratio at 99.4% and 18.1% of sales closing above asking, on a median sold price of $322,500.
Walk into most conversations with a buyer in this territory right now and you'll hear some version of the same assumption: ask price is a starting point, and a good negotiator gets a number below it.
The sold data from the twelve weeks ending August 30, 2026 doesn't back that up.
The data behind this
1518 sales · 30741, 37110, 37302, 37303, 37309, 37321, 37327, 37331, 37332, 37338, 37343, 37367, 37373, 37379, 37381, 37404, 37406, 37412, 37421, 37748
MLS sold data · Twelve weeks ending August 30, 2026
Here's what the data actually says. Across the territory, the median sale-to-list ratio came in at 99.4%. That means the typical home sold within half a percent of what it was asking. Not close to list. Basically at it. And 18.1% of sales closed above asking altogether, not below.
The typical home across the territory took a median 68 days to sell, and sold for a median $322,500.
None of that reads like a market where buyers are winning the price conversation.
It gets more interesting underneath the territory number, because two of the busier markets show sellers gaining ground on price while giving a little back on terms at the same time.
In Soddy Daisy, the median sale price climbed about 9% compared with a year earlier. In that same market, the average sale-to-list ratio eased by about half a percentage point over the same stretch. Homes there are selling for more money, and sellers are conceding slightly more to get there.
Chattanooga's largest ZIP by sales volume shows a similar shape. Median sale price there is up a little under 3% compared with a year earlier, while the average sale-to-list ratio in that market also slipped about half a point over the same stretch. Price is rising there. Terms are loosening, just slightly, at the same time.
That's the tension worth sitting with. A rising price and a softening sale-to-list ratio can look, at a glance, like a market handing buyers room. It isn't, not at these levels. Half a point off a ratio that's still sitting close to full price is a seller giving a little back on a deal they're still winning on the number that matters most: what the home actually sold for.
What does this look like on an actual Saturday of showings? A buyer who writes an offer five or ten thousand dollars under list, expecting a counter that splits the difference, is finding sellers who don't need to split much of anything. Not because every seller is rigid. Because the territory's sold data says the last buyer in line paid close to full price too.
For someone selling in this territory right now, that's a case for pricing with confidence rather than padding the number to leave room to come down. The sold data suggests you may not need to.
For someone buying, it's a case for walking in clear-eyed. A lowball isn't a starting bid here, it's usually just a pass. The homes closing above asking, nearly one in five across the territory, are proof that some buyers are treating list price as the floor, not the ceiling.
What would change this read? Watch the sale-to-list ratio itself over the next reporting window, not the price. If it keeps easing the way it did in Soddy Daisy and Chattanooga's busiest ZIP, even while prices hold or rise, that's the first sign sellers are starting to give up real ground rather than a token half point. Right now, that shift hasn't shown up in the territory number. The territory is still sitting at 99.4%, and buyers still aren't getting the discount they're expecting.
This data comes from MLS sold data across twenty ZIPs in the territory, covering the twelve weeks ending August 30, 2026.
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